What is Creatify?
Creatify is an AI platform for creating video ads and image ads. You can generate ads from a product URL, work with AI avatars, use templates, track competitor ads and automate workflows. Alongside the tool, there are API plans and a managed service called Creatify Studio.
What Creatify is good at, and who it's for
Creatify covers a lot in one interface: avatars, templates, multiple models, image and video. The free plan and the inexpensive Standard plan make it easy to get started, and from the Pro plan up you get features for teams and analysis.
- Marketing teams that want to produce many variations in-house using templates
- Teams with a creative strategist who track competitor ads and iterate on them quickly
- Agencies with several brands that need team seats and brand spaces
- Larger brands looking for a custom managed service through Creatify Studio
Pricing and model
Creatify uses subscriptions with monthly credits. Video ads use more credits than image ads.
| Plan | Monthly | Billed annually | Credits per month |
|---|---|---|---|
| Free | $0 | $0 | 10, with watermark |
| Standard | $15 | $12 | 55 |
| Pro | $55 | $44 | 280 |
| Max | $95 | $76 | 730 |
| Business | $195 | $156 | 1,500 |
| Enterprise, API, Studio | API from $99 a month, enterprise and Studio on request | ||
According to Creatify's own pricing page, as of October 2026.
What you still have to do yourself with Creatify
With a self-serve tool, the strategic work is on you. An ad from a product URL is quick to generate, but whether it reaches the right buyer with the right message depends on the groundwork.
- Research: Who buys, why, and what has kept these people from buying so far?
- Angles and scripts: Developing messages per buyer type instead of just listing product features.
- Hooks: Several openings per video so your test produces meaningful results.
- Test structure: Deciding which variations run against each other and how many ads you need each month.
- Quality control: Spotting generic wording, an AI look and inaccurate product depictions, and filtering them out.
- Ad claims: For supplements and beauty, checking that claims are allowed.
- Time: Planning credits, generating variations, selecting and exporting.
Research, copy, statics and AI UGC videos as a subscription, reviewed by performance experts. From $990 a month, cancel anytime.
Creatify vs. AVVEN
| Creatify (self-serve) | AVVEN | |
|---|---|---|
| What you get | a platform for video and image ads with avatars and templates | finished statics and AI UGC videos with 3 hooks each, every month |
| Who does research, scripts and hooks | you or your team, the Creatify team with the Studio service | AVVEN: data and ICP research, angles, copy, scripts and hooks |
| Review before delivery | by you, inside the tool | review by performance experts, script and hook approval before every video |
| Pricing model | subscription with credits, $15–195 a month, Studio on request | subscription from $990 a month for 20 ads, cancel monthly, public pricing |
| Time required from you | medium to high | low: onboarding, approvals and feedback in the customer portal |
| Best for | teams that want to produce in-house | DTC brands without their own creative team |
AVVEN's plans: Starter at $990 (20 ads: 14 statics and 2 videos with 3 hooks each), Growth at $2,290 (50 ads: 32 statics and 6 videos, multiple avatars, iterations based on your numbers) and Scale at $5,390 (120 ads: 84 statics and 12 videos, express delivery in 3 to 4 days). All prices are per month. Other plans deliver in 5 to 7 days, with one revision round per ad included. You buy online without a sales call. AVVEN does creatives only, no media buying and no landing pages.
When Creatify, when AVVEN
Creatify is right for you if you want to produce in-house, someone on your team owns scripts and angles, and you'd use features like templates, competitor tracking and automation. If you're after a custom managed service at high volume, Creatify Studio is also worth a look.
AVVEN is right for you if you run a DTC brand without your own creative team and want finished, reviewed, test-ready ads every month at a fixed, public price, cancelable monthly and without a sales call. What to keep in mind when outsourcing AI ads is covered in AI ads for e-commerce.
Frequently asked questions
How much does Creatify cost?
According to its own pricing page, there's a free plan with 10 credits a month and paid plans at $15 (Standard), $55 (Pro), $95 (Max) and $195 (Business) a month, about 20 percent less with annual billing. API plans and enterprise are available on top.
Does Creatify offer a service too?
Yes. Alongside the tool, there's Creatify Studio, a managed service with its own creative team. Pricing is set individually after a demo.
What's the difference between Creatify and AVVEN?
Creatify is primarily a self-serve platform where you create video and image ads yourself. AVVEN is a creative subscription with public fixed prices, where research, scripts, hooks, statics and AI UGC videos are made and reviewed for you.
Who is Creatify the better choice for?
Teams that want to produce in-house and value features like templates, avatars, competitor tracking and automation. With the Studio service, also larger brands looking for a custom managed service.